Gymshark
We thoroughly enjoyed working on another successful project for Gymshark last month.
Some impressive packaging was required for an influencer kit that was gifted to content creators, as part of the reveal and launch of Gymshark’s new weightlifting belt.
Gymshark briefed us with sourcing a chrome case that had metal features and a luxury feel to emulate the quality and expense of the powerlifting belts inside.
We created bespoke fitments for the inner to present the small and large size belts. A holder was built into the lid of each case, which held a bespoke printed card, with a personalised message for each influencer that was receiving the belts.
The cases were beautifully finished with a silver vinyl Gymshark logo, sourced and personalised in-house by Showcase Creative.
The kits were gifted to chosen influencers for the launch of Gymsharks first ever powerlifting belt. Many unboxing videos can be found online revealing the cases, like this TikTok video which has some close up shots of the premium belts inside:
https://www.tiktok.com/@yazmin.stevens/video/7204817491116264709
The powerlifting belts are a limited edition, only 100 were made in total (including those sent to influencers) and are sold exclusively in Gymshark’s flagship store on Regent Street, London.
This was a really fun project and we’re excited to reveal more bespoke packaging that we’re creating for Gymshark in the near future!
Showcase Creative are experts at creating packaging specifically for influencers. We work with you to turn your ideas into reality, and can advise on design and construction based on your budget.
If you have an questions about promotional and influencer kits, or would like to discuss your next project, please contact us on sales@showcasecreative.com